The
Retail Coffee Giant, Starbucks Plans Reusable Cups in all its Stores
by 2025
June 4 - 2021 Coffee Geography Magazine
The
international coffee retail giant, Starbucks projected to use reusable cups in
all its stores by 2025 in order to reduce the use of plastic and paper cups.
The
company announced from its headquarters in Seattle that the eco- friendly
program will be initiated in France, Germany and U.K in the next few months
where the usage of plastic and paper cups are overwhelmingly high due to the
high number of customers in these three countries. However the company is
committed to reach all the 3,840 retail coffee shops across 43 countries to see
impact the reusable cups in cutting carbon emissions and waste by half by 2030.
“While
we have made great strides in reducing the number of single-use paper cups that
leave our stores, there is more to be done and we must make reusability the
only option, long term,” said Duncan Moir, Starbucks EMEA president.
Coffee
paper cups on the ran becomes the fashion for many office workers in many
countries including cities in emerging economies without considering the impact
to the environment. According to the study conducted by Quantis and the WWF,
Starbucks discarded 868 metric kilotons of coffee cups and other paper/plastic
waste in 2018.
Customers
will pay a small deposit for a reusable tumbler that comes in three sizes and
can be used up to 30 times for hot or cold drinks before being returned,
according to the company. Starbucks is introducing one that uses 70% less
plastic than previous models and doesn’t require a protective sleeve.
The
initiative will run alongside existing programs, such as offering ceramic cups
for temporary use in stores and discounts for customers who bring their own
tumblers. Starbucks will also reintroduce a paper cup surcharge in the U.K. and
Germany.