Queen of Versailles Coffee defines premium coffee in a luxury cruise line
March 12 - 2025
Coffee Geography Magazine
In just nine months since its launch, Queen of Versailles Coffee has experienced remarkable growth, securing a prominent position in the coffee market. Through an exclusive partnership with Starboard, the global leader in luxury cruise retail, the brand has introduced its ultra-premium coffee to travelers aboard some of the world’s most prestigious cruise lines. Passengers on Royal Caribbean’s Oasis of the Seas, Radiance of the Seas, and Serenade of the Seas; Celebrity Cruises’ Reflection; and Carnival Cruise Line’s Venezia can now enjoy the first luxury coffee specifically designed for gifting and indulgence. Additionally, the brand has expanded into the luxury hospitality sector with Westgate Resorts, further broadening its appeal to discerning coffee enthusiasts.
Queen of Versailles Coffee is also accessible to a global audience through online platforms such as Amazon and Walmart Marketplace, making it easier than ever for consumers to experience this exceptional coffee from the comfort of their homes.
Sourced from the nutrient-rich volcanic soil of Guatemala’s Acatenango region, Queen of Versailles Coffee offers a master reserve selection of handpicked, sun-dried Geisha and Pacamara Arabica beans. This meticulous process ensures a unique flavor profile and an elevated coffee experience. As demand for pure, chemical-free, and high-quality coffee continues to grow, the brand is making a significant impact in the specialty coffee market. The volcanic soil imparts essential minerals, enhancing both the flavor and health benefits of the coffee. Each batch is sourced from a private family finca, hand-harvested at 5,000 feet elevation, and expertly roasted to deliver a rare and delicate profile cherished by coffee aficionados worldwide.
The brand’s commitment to excellence is evident in its exquisite packaging, designed for both personal indulgence and high-end gifting. The Medium Roast and Espresso varieties come in beautifully crafted canisters, including the elegant two-serving Borsetta packages inspired by luxury handbags.
Founded by Jackie Siegel, a renowned businesswoman and star of the award-winning documentary *The Queen of Versailles*, the brand has quickly gained recognition and acclaim. Siegel’s vision was to create a coffee that is pure, bold, and non-acidic, with a high mineral content, making volcanic soil coffee the ideal choice.
Beyond offering an exceptional coffee experience, Queen of Versailles Coffee is dedicated to giving back. A portion of the proceeds supports the Victoria’s Voice Foundation, a charity focused on addiction prevention and awareness.
Jackie Siegel, a socialite, actress, model, and philanthropist turned entrepreneur, has added another impressive venture to her portfolio with Queen of Versailles Coffee. Her passion for the project is evident as she reflects on the journey of bringing this luxury coffee to life. Siegel’s dedication to transparency and sustainability is at the core of the brand’s ethos. Each canister of single-origin coffee is numbered by hand in limited edition batches, ensuring quality and traceability. The brand’s commitment to sustainability not only enhances the coffee’s flavor but also supports the local community in Acatenango, Guatemala.
Collaborating with Italian restaurateur and master coffee blender Matteo Drocco, Siegel aimed to bring the world’s first ultra-premium, organic, master-blended coffee to the American market. The brand’s Volcanic Limited Reserve line, available in ground coffee and espresso options, features beans picked, sorted, and blended on-site at one of Guatemala’s oldest fincas, located beneath the shaded groves of Mount Acatenango.
With a flavor profile that includes notes of sweet honey, warm vanilla, and smooth bourbon, Queen of Versailles Coffee has quickly become a favorite among coffee connoisseurs. The finca, described by Siegel as a breathtaking, self-sustained agricultural estate, embodies the brand’s commitment to environmental and social sustainability. The property, which includes a church, school, and state-of-the-art medical clinic, has a rich history spanning over 130 years.
Siegel’s collaboration with the local farmers and her deep appreciation for the land have been integral to the brand’s success. By prioritizing eco-friendly practices and supporting the community, Queen of Versailles Coffee not only delivers a luxurious product but also fosters a positive impact on the world.