JDE
Peet’s to Acquire Campos Coffee Based in Australia
The
international coffee giant, JDE Peet's agreed to acquire Campos Coffee, an
Australia-based specialty coffee company, for an undisclosed sum. The
transaction, expected close in July, is subject to limited pre-closing
conditions.
Campos
Coffee was founded by Will Young in 2002 with a single café and roaster in
Newtown, Sydney. Today it is one of Australia’s most respected specialty coffee
roasters and is brewed in over 600 cafés nationwide under the Campos and Sacred
Grounds brands. In 2020, Campos generated revenues of approximately $50 million
AUD. The company's North America stores were recently closes.
Campos
Coffee delivers its services in multiple channels including direct-to-consumer,
retail and its own flagship cafés. The brand will complement JDE Peet's
Australian coffee business in both the out-of-home and retail segments.
JDE
Peet's is owned by JAB Holdings. Its brands include Peet's Coffee, Douwe
Egberts and Jacobs, among others. JDE Peet’s says it's the world’s leading
pure-play coffee and tea company, serving approximately 4,500 cups of coffee or
tea every second. In 2020, it reported 6.5 billion euros in sales.