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The Human Bean observes National Barista Day on March 1st to recognize the hustle and bustle of the drive-thru shops

The Human Bean observes National Barista Day on March 1st to recognize the hustle and bustle of the drive-thru shops

February 29 -2024

Coffee Geography Magazine


Every year, National Barista Day returns on March 1st to celebrate the hard work of those who make magic in a cup. In the hustle and bustle of daily living, drive-thru coffee shops have become an indispensable part of coffee and drink-lovers' routines. The baristas behind The Human Bean windows are the heartbeat of operations, ensuring every cup is a perfect blend of art and science. 

This year, The Human Bean recognizes baristas at drive-thrus across the country. Franchise partners were invited to nominate a barista who goes above and beyond in the areas of leadership, expertise and positivity. 

These are the people behind the espresso machines and coffee beans who keep customers smiling and coming back for their daily doses of The Human Bean. 


The finalist nominees this year were: 

• Jordan, Harley, and Josh in Colorado 

• Roland, Samantha, and Katie in Texas 

• Vanessa in California 

• Makaela in Oregon 

• Mallory and Van in Maryland

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These ten baristas will receive a custom "Top Bean" t-shirt for National Barista Day as recognition for being nominated. 

The Human Bean's national field operations manager, Heidi Whittington, shares the qualities of great baristas: enthusiasm, friendliness, and being a self-starter. "A good barista takes initiative to remember people and can make someone smile even before they hand them their coffee."

Lily Hawkins, director of training, equips new baristas and managers with guiding principles that make The Human Bean customer service stand out in the field. "We can hand out the perfect drink with the best marketing, but really it's the barista who makes customers want to come back. In addition to great coffee, we're in the business of relationships and community." 

The Human Bean opened its first drive-thru espresso stand in Ashland, Oregon in 1998, and currently supports over 260 locations open or under development in 25 states.