Salada Foods Jamaica Ltd introduced new flavored coffee in the product line
April 9 - 2022
Coffee Geography Magazine
The company that produces the well known brand, Jamaica Mountain Peak, Salada Foods Jamaica Limited, launched flavored coffee brands. Cinnameg, a blend of cinnamon and nutmeg flavors; Coconut Cappuccino, and Caramel are about to enter the market tarketing specific young customers to attract them with more coffee drinking habit. General Manager Tamii Brown unveiled the three flavours at the company’s annual general meeting on Thursday, saying the new product line is aimed at young business professionals looking for variety in their coffee consumption. Tamii Brown, who was recently named general manager of Salada Foods, said the company will continue its focus on creating desirable products.
Tamii Brown, general manager of Salada Foods Jamaica Limited
“We need to create products that are geared towards our market and the only way we can do that is through frequent engagement with our consumers and target markets," she said during her address to shareholders of the instant coffee processing company, giving a nod to the recent use of focus groups in developing the line of flavored coffees. The Salada’s R&D team works with students from the University of the West Indies to sample the products before entering into mass production. “This has been the first time that we directly included these tertiary students in our product development processes. The candid feedback was refreshing and is being used to innovate and craft segments of our portfolio going forward,” she said.
Based in Jamaical, Salada Foods Jamaica Ltd manufactures instant coffees, powders and teas for global market. With a competent team primarily originating from Trench Town – the birthplace of Reggae – and its environs, Salada Foods is the largest of four processing plants in the country and the only soluble coffee processing plant in the English-speaking Caribbean. The company enjoys healthy support for its products in both the domestic and export markets, where its brands are widely available in Diaspora territories, such as the United States, Canada, United Kingdom and China. Certified with Safe Quality Food (SQF) Level 2, Salada Foods maintains an intensive quality assurance operation and is committed to an ongoing program of research and development. Aside from its own line of brands, Salada Foods offers private label services for leading regional distributors. Offering unique blends of instant powders in jars, sachets and/or pouches, the company is also the contractor of choice for top brands such as, Caribbean Dreams, Jablum and Royal Montego to name just a few.
Jamaica Mountain Peak Instant Coffee is prepared from freshly roasted and ground Arabica Beans from which the solubles are extracted and spray-dried. This results in a smooth, rich flavour and aroma in every cup at any time of the day.
Jamaica Mountain Peak Roasted and Grounded Coffee is a unique blend of Arabica coffees, which promise even the most discerning coffee drinkers an aromatic burst of flavor with a distinct smooth finish. It is available in a convenient re-sealable bag, designed to maintain freshness for longer periods once opened.
3-In-1 Flavoured Coffee (Coffee, Creamer & Sugar) A decadent blend of flavors, instant coffee, creamer and cane sugar. Jamaica Mountain Peak has lovingly innovated this line of Flavoured 3-in-1.